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10 June 2024
MESIF 2024: Sports Investments in the Middle East and Stadiums of the Future
As Mir Arena, we recently attended the MESIF 2024 panel, one of the most important sports events in the Middle East. In this prestigious panel, the future of sports investments in the Middle East and the stadium projects to be built or renovated for the 2027 Asian Cup and the 2034 World Cup were discussed. MESIF 2024 attracted attention as a one-of-a-kind event that was organized for the first time in the world, bringing together sports ministries, heads of sports clubs, investors and senior officials of countries.
The main agenda item of the panel was the modernization of sports facilities and the role of investments made in sports fields in this process. In particular, the major investments made for the modernization of stadiums and the importance of stadium seat solutions in these projects were emphasized. New generation stadium seat technologies are at the forefront not only in terms of aesthetics and comfort, but also sustainability and longevity.
While discussing the future of stadium investments, interest in stadium seat designs to improve the fan experience in stadium projects planned to be built in the Middle East has increased. As Mir Arena, we had the chance to share how we can add value to projects with our highly comfortable and durable stadium seat models thanks to our expertise in this field.
The panel also focused on the fact that investments in the sports sector cover not only football but also different sports branches, and therefore the construction of multi-purpose sports facilities. Stadium seats are used not only for football matches, but also for a wide range of purposes from concerts to basketball matches. This requires stadium seat designs to be versatile and flexible.
In our B2B meetings with investors at MESIF 2024, we discussed in depth how stadium seat solutions will be shaped for many different projects. As Mir Arena, we have shown once again that we are one of the important players building the future of sports facilities with our innovative stadium seat models.
Another important topic that drew attention during the panel was the adaptation of stadiums to be built or renovated for the 2027 Asian Cup and the 2034 World Cup to world standards. It was particularly emphasized that these stadiums should offer a high-level experience for both local and international fans. The quality of the stadiums, the technologies used and, of course, the impact of stadium seat designs on fan comfort were discussed.
As Mir Arena, we know how critical stadium seat preferences are in the success of stadium projects. Our visually appealing and ergonomically superior stadium seat models will continue to make a difference in these major projects. Stadium seat solutions produced from more sustainable and durable materials, especially for stadiums to be renovated, were widely discussed during the panel. Mir Arena's innovative approaches were met with interest during our B2B meetings on this subject.
At the end of the panel, it was discussed that stadium seat technologies will become smarter, more environmentally friendly and modular in the coming years. As Mir Arena, we support this vision and continue to shape the stadiums of the future with our expertise in stadium seat production. In the world of sports, we know that stadium investments are not just physical structures, but also important components that increase the quality of the fan experience.
MESIF 2024 was a meeting point that shaped the future of sports investments in the Middle East. This panel, which we attended as Mir Arena, was an important platform for the steps we took to present the latest stadium seating solutions in the industry. As a pioneer company in stadium seating production, we are proud to be a part of these major projects.